1 “Viva La Vida” topped the charts when I was a high school freshman in 2008 (!!!).
In this case, Coldplay is def reaching - given that their last No. Mia Nazareno: Just like in relationships, there’s bound to be a reacher in every musical collab. Call it trend-hopping, or call it pivoting to modern pop whatever Coldplay is doing, it’s working for them quite well. Instead of remaining in the British alt-rock lane that made them stars in the early 2000s, they’ve evolved their sound with the help of producers like Max Martin and Stargate, while pulling in younger fans through collaborations with The Chainsmokers and BTS (and, soon, Selena Gomez). 1 speaks to the enduring commercial enormity of BTS, the fact that Coldplay is back atop the Hot 100 in the third decade of their career reflects the shapeshifting nature of their music and mass appeal. Jason Lipshutz: While “My Universe” debuting at No. 1 since in 13 years, it probably means a bit more to them, especially since it’s a bilingual collaboration that likely required more attention to detail (and ARMY’s approval, of course). Since “My Universe” is Coldplay’s first No. ARMY is a very dedicated - and strategic - fanbase, and BTS has earned countless accolades with their help.
1 doesn’t come as too much of surprise to the Bangtan Boys. Starr Bowenbank: While BTS has always been incredibly thankful to their ARMY for helping them achieve previously unimaginable levels of success, one could argue “My Universe” going No. 1 and particularly given that they’ve had so many incredible songs during the last 20 years that haven’t reached this apex position. So, my guess is that this means more to Coldplay, given that it’s been 13 years since their last No. 1s in two years is obviously a big deal - and given this, I imagine that for BTS, the success of “My Universe” exists within the context of this impressive run rather than as a more singular accomplishment. Which of the two artists do you think the No. 1 in two years for BTS, while the first for Coldplay since 2008. Coldplay & BTS' 'My Universe' Blasts Off at No.
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